Objitec Business Metrics & Progress Report January 2018
Hello and a warm welcome to our first business metrics and progress report of 2018.
We make these reports public so that you can share and learn from our success and failures. Please feel free to comment or provide us advice in the comments section at the end of the post.
Traffic
The following link is a reminder of the sites that we manage as part of the Objitec company.
I’ve decided to change the traffic reports slightly once again. From now on I’m going to show the traffic year on year. Comparing traffic to the same period in the prior year will be more meaningful as similar fluctuations due to holidays, etc. will apply.
CloudApp
Relatively constant use from a couple of customers.
Objitec.com
This is the traffic for this site and it’s not great, however it has at least started trending a little higher than this time last year
Online-Booking-System.Net
This is the traffic for our one pager marketing site. It’s showing a healthy gain in traffic.
PlanIt-Admin
Apart from holiday periods the traffic is relatively constant.
PlanIt-BookIt.Com
This is our main marketing site for PlanIt-BookIt and it looks like it’s had its highest number of visitors ever last month. So all good!
PlanIt-BookIt
Our core booking system product PlanIt-BookIt has had a healthy increase of traffic. Another record last month with traffic topping the 5000 visitor mark!
Sign-Up
Nothing much going on here so this needs some attention over the coming months.
Metrics
The following table shows our latest measurements.
METRIC | Dec 2017 |
Jan 2018 |
COMMENT |
---|---|---|---|
@planitbookit Tweets | 86 | 86 | No effort |
@planitbookit Following | 76 | 76 | No effort |
@planitbookit Followers | 74 | 74 | No effort |
@objitec Tweets | 74 | 77 | No effort |
@objitec Following | 25 | 25 | No effort |
@objitec Followers | 27 | 27 | No effort |
Customers | 14 | 14 | No change |
PlanIt-BookIt Facebook Likes | 14 | 18 | A few more like with no effort! |
Objitec Facebook Likes | 81 | 87 | As above! |
Executive Car Rental
This month we have built the bulk of a new executive car booking and management system.
The system enables customers to book cars, drivers to log their current availability and company owners to accept or decline jobs, allocate drivers to jobs and view driver availability.
We have one customer already signed up to this product. We hope to start marketing this system to other executive car companies in the coming months.
EV Survey
The owner of the electrical vehicle survey business has gone a little quiet on us, so we’ve halted any further development on this product for now. We did get it to a stage where you can create a full working survey and it has functionality to display questions that are dependent on what answer was given to the previous question.
We may restart development of this again at a later date as it might be a useful product to add to our portfolio.
CloudApp
We had a call from one of our first ever customers. They use our CloudApp product to manage their customers and orders. The system calculates when it expects a customer to make a repeat order. This enables them to be pro-active and call the customer when repeat orders are expected.
Unfortunately they are behind on the calls that they need to make and therefore the order diary / reminder page had grown to quite some size and was therefore taking quite a while to load. We resolved the problem by implementing numbered paging for them. So now the page loads quickly and they can flick between one page of overdue customers to another.
Spring Manufacturer
We’ve verbally agreed to do work for a small flat spring manufacturing business. As a result we’ve started work on a new web site and a new system for customer, quotes, job tracking, over stock and order deliveries. For now we are calling the product job tracker.
Spent some time on going through different designs for their new static web site.
PlanIt-BookIt
One of the squash clubs that use PlanIt-BookIt is a members only club which has no reception. When a member joins the club they receive a key fob that gives them access to the club. PlanIt-BookIt enables non members to pay and play. Some people were trying to use this facility and then finding that they could not gain access to the club to play their game. We changed the code to make guest bookings optional by client. For clients who opt out of guests paying and playing a message is displayed instead with instructions on how to become a member.
New Business
We’ve had an enquiry from someone who is looking for some software related to the gambling / sports industry. Plan to meet with him to find out more sometime in February.